Portfolio

DesignCreateInspire

000

Selected work — 2011 / 2026

Sadeq Sepehrnoush

A Builder based in Tehran.

I find the market, learn whatever it takes, and get it running. Six ventures from zero, built on a decade of international B2B distribution.

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Sadeq Sepehrnoush, tandem skydive over Dubai
About

I started with nothing to fall back on

I was third in the country in the maths olympiad and seventh in physics, studied software engineering, and then spent my twenties selling — first tiramisu I taught myself to make from a YouTube video, then blankets across six countries.

I don't write code. I design the mechanism on paper, work out whether the market wants it, and hire the build. That has been the same method every time, whether the product was a dessert, a container of textiles or a leveraged currency desk inside Telegram.

Selected work

Ventures from zero

None of them died of a failed product. They ended in crackdowns, personal reasons and a war — the traction was real every time.

Lemon Clinic

Lemon Clinic

2025 — now

Founder, owner & business development

Grew hard through eight months of war

An aesthetic clinic in Tehran. I run growth and built the site myself in a month — SEO-first, self-hosted, no third-party stack.

lemonclinic.org
TDEX

TDEX

2024

Founder

50,000 organic users in month one

A Telegram game: binary trades on five tokens with play money, earning an allocation for launch. I assembled and led the whole team.

Hamzaban

Hamzaban

2025

Founder

Built and ready — never launched

Ten-minute video calls with someone at your level, with an AI in the room setting the topic and catching mistakes. Tinder meets Duolingo.

Just Read It

Just Read It

2023

Founder

$70,000 raised

Web3 crowdfunding. Approved funding was tokenised into NFT 'project puzzle pieces' the community could buy into.

justreadit.xyz
Telegram FX Desk

Telegram FX Desk

2020

Founder

~$2M notional a day

A two-sided leveraged market for USD/IRR inside Telegram. I wrote the matching and margin logic myself over two weeks, then hired out the code. Half the money changers in Tehran's bazaar traded in the channel.

Yong Partnership

Yong Partnership

2017 — 2019

Business development

$160,000 profit in year one

Regional business development for a Chinese home-textile manufacturer across Iran, Iraq, Malaysia, Pakistan, Turkey and the UAE. Twenty-plus contracts, and I cleared the containers myself.

Mehbang Group / Datis

Mehbang Group / Datis

2021 — 2024

Sales manager

11% year-on-year revenue growth

Led a team of five selling elevator control panels, ran competitor pricing analysis and rebuilt the revenue strategy around it.

Explorations

From the notebook

I don't write code. I design the mechanism on paper, then hire the build. These pages are where each of those products actually started.

TDEX — trade screen
TDEX — trade screen
Hamzaban — sign-up
Hamzaban — sign-up
TDEX — roadmap & team
TDEX — roadmap & team
TDEX — landing page
TDEX — landing page
TDEX — badges & streaks
TDEX — badges & streaks
TDEX — chart & order panel
TDEX — chart & order panel

$160K

Profit in year one at Yong

50K

Organic users in month one

$70K

Raised for Just Read It